Brand Guidelines

Consistent Branding for Stronger Partnerships

Help us keep My Couponbook’s brand consistent in your promotions! Below, you'll find logos, graphics, fonts, and colors to use when collaborating with us. These assets ensure a unified look across all marketing materials.

Our Tone & Character

Our tone reflects our commitment to supporting business owners by connecting them with customers through exciting coupons and loyalty points.

Clean

Our messaging is clear and family-friendly, ensuring it’s accessible to everyone.

Friendly

We bring a human touch to every interaction, always ready to support our businesses with genuine care.


Professional

We maintain respect and professionalism, knowing that our app represents well-respected businesses in our communities.

To the point

We value your time—our communications are concise and designed to make your job easier.

Logos & Icons

Below, you'll find logo variations for different backgrounds, along with our official tagline. Please use these assets as provided to maintain brand consistency.  

Logo

Our standard logo. Use this version whenever possible for brand recognition.


Icon

A simplified version of our logo, optimized for digital spaces like app icons, website favicons, and social media profiles.

Logo with Tagline

This version includes our tagline, reinforcing our commitment to smart shopping and supporting local businesses. Ideal for marketing materials.

Logo with white boarder

Logo with white boarder for darker backgrounds


Icon with white boarder

Icon with white boarder for darker backgrounds


Logo with Tagline

Logo used for main areas where text can be written


Primary Colour

#E10000

Accent Colour

#FFD210

Red 

RibbonsGet Asset


Halifax Red

Get Asset

Striped Red

Get Asset

Gradient White

person's hand on MacBook near iPhone flat lay photography

Font

Typography is an important part of our brand identity, ensuring a clean and professional look across all materials.

  • Primary Font: Futura
    Futura is our official brand font, chosen for its modern, clean, and easy-to-read design. It reflects our focus on clarity and professionalism while maintaining a friendly feel.

Futura Font Family

white wooden shelf with books

Asset Library

Our Asset Library contains a collection of graphics and images used in our marketing materials. 

Access Library

Usage Guidelines & Copyright

All brand assets are copyrighted and owned by My Couponbook. These materials should only be used to mutually benefit My Couponbook and your business while maintaining a positive representation of both parties.

🔹 Approval Required: Please send us drafts for approval before publicly using any of our assets.

📩 Contact Us: Reach out at contact@mycouponbook.ca for approvals or additional branding support.

tags: ["coupons", "deals", "Halifax", "Groupon", "Free", "best", "Moneysaver", "Couponbook"]